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Mix all of your dry rub ingredients together and set aside temporarily.
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Prepare your ribs by removing the white, tendondy, weirdy, membrane thing from the bone side. You may act like a caveman/cavewoman while doing this, you have my permission. Liberally apply the dry rub to every square inch of your ribs, pressing into the meat. Let your dirty ribs refrigerate for at least a few hours or overnight.
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Heat your grill to about 225° and grill ’em! I did this by turning one of my burners on a relatively low setting. I placed the rack of ribs on the other side of the grill, not directly over the flame. I let the dry rub get all nice and crusty by grilling meat side down for about one hour. After that, baste your ribs with the barbecue sauce every 30 minutes for another 3 hours or so (or until tender), turning the ribs over once or twice.